Jonathan Tisch is a co-owner of the New York Giants and co-chairman of the Super Bowl Host Committee.
He said Monday the title game between the Seattle Seahawks and Denver Broncos is expected to generate $550 million to $600 million for the region. He insists cold-weather sites can handle football's biggest event.
Host committee chief executive All Kelly said at a news conference about 65,000 people plan to use mass transit to get to Sunday's game in East Rutherford, N.J. He adds that $11 million has been raised to improve after-school facilities in New York and New Jersey.